We Are…

Void Digital Strategy & Design is one-man, user-centered Product Development shop that has helped dozens of companies of all sizes grow their business by identifying and solving their user’s most important problems. Services include executive product leadership, agile processes, user experience strategy, and tactical design.

You Are…

A fast-growing startup or mid-size tech company with a SAAS, ecommerce, B2B, or marketplace product and might be…

  • in need of a Head of Product, but without the budget for a full-time one

  • missing the product strategy and roadmap to get to product-market fit

  • frustrated that your current product and design operations can’t meet the pace of your aggressive business strategy

  • lacking good, tactical, project-based UX design

  • considering a full product redesign

If you’re looking for a personal portfolio or small business website, click here.

Our Work

Chris has been doing digital product and design work for close to 20 years. Here are a few of his favorite projects.

The Knot

As VP of Product, I oversaw the re-platforming of the company’s flagship website, while rebuilding and leading several product teams including content, marketplace, ecom, innovation, native mobile, planning tools, customer service, and user research. The Knot was acquired in 2018 for $933M.

“Chris is a user-first product leader in the truest sense. He is always asking why to ensure that every decision that is made is one that is based in fact and designed to support what the user ultimately needs and wants. He was part of the leadership team that brought modern product thinking to XO and was an integral part of the relaunch of The Knot across all platforms.”

—Kathy Wu Brady, EVP Ecommerce

As the first and (mostly) only product strategist, manager, and designer, I helped the Buildbook team launch their construction management platform MVP and iterate it to a solid v1, leading to their successful acquisition in 2022 by industry leader Housecall Pro.

Hired by The Muse in February 2020, I led the Product team through a major transition during the pandemic and subsequent job market fluctuation, while overseeing a shift in product strategy, operations, and a redesign of their core platform.

Working alongside an incredibly boot-strapped team, I oversaw the design, launch, and iteration of ROAM’s one-of-a-kind online luggage customization platform, and later optimized that experience for touch screens at their Bloomingdale’s retail location.

“Chris is one of the most thoughtful, diligent and well-rounded thinkers I have had the pleasure of working with. Can't recommend him highly enough.”

— Louis Monoyudis, CMO

As fractional Head of Product, I stepped into a product leadership gap and worked with the CTO and COO to operationalize product, growth, and UX design, while also building a youth-oriented platform that succeeded in garnering more than a quarter-million voter registrations.

“A PM’s first product role is so formative and important to their career as they start to understand how to build trust with a team and stakeholders, how to develop strategic muscle and product sense. Having really strong mentors at that time can really accelerate learning of a craft that can otherwise be overwhelming to first time PMs. Chris was (and still is) that mentor that helped form my thinking and how I show up as a product person - I am forever grateful for his mentorship and guidance in such an important time of my career.”

— Ashley Baldwin, Product Leader & Entrepreneur